We Scaled This Fashion Brand In Their First 30 Day With Us

42%
Total Sales
36%
Coversion Rate
65%
Orders
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A founder-led account, hitting its ceiling.

We took over this brand at the back end of May. By the back end of June, the numbers spoke for themselves.

The account came to us bloated and inefficient. Budget was being spent, but the campaigns weren't structured to make it work hard, and the ads weren't aligned with what the site was actually selling. The result was spend going out the door without the return to match.

Thirty days was all it took to turn that around. And this is only the beginning.

CLIENT: GLOUUP · VERTICAL: BEAUTY · STORE: SHOPIFY

The graphs don't lie.

The exports below come from the client's own dashboards: dated, unretouched, same 12-month window. If a number matters, it's on a graph. If it's on a graph, you can request the raw export on your call.
FIG. 02.1 · SHOPIFY ANALYTICS · NET PROFIT · 12MO · +5,961%
FIG. 02.2 · SHOPIFY ANALYTICS · GROSS SALES · 12MO · +14,700%
FIG. 02.3 · SHOPIFY ANALYTICS · SESSIONS · 12MO · +4,700%
FIG. 02.4 · SHOPIFY ANALYTICS · AOV · 12MO · +378%

Four levers. Run in order.

A bloated account doesn't need more spend thrown at it. It needs the leaks closed and the structure rebuilt from the ground up.

Fix the ad-to-site misalignment. The ads were promising one thing and the site was delivering another. That gap was quietly killing results. We closed it, so every click landed on a page that matched the message and was built to convert.

Rebuild the campaign structure. We stripped back the inefficiency and implemented our winning campaign structure. One clean setup, built to give the algorithm what it needs and let it do its job.

Scale without waste. Growth is easy if you're willing to burn budget for it. We weren't. We pushed performance hard while holding efficiency tight, so the growth was profitable, not just loud.

Four levers. Run in order.

03.1

Product-market fit + winning creative

Scaling happens fast when the product clicks with its audience, and Glouup had exactly that. We identified creative winners early and scaled them through the year, with several top performers delivering for months.
03.2

A site built to convert

Many new brands overlook CRO. Glouup launched with a site that was sharp, intuitive, and designed to convert, with clear offer architecture and fast page loads. Paid traffic had a strong place to land and convert at scale.
03.3

Disciplined scaling: NCPA as the north star

Growth only matters if it's profitable. Every decision from prospecting to retargeting was measured against new-customer acquisition cost. We chased volume, and we chased it with efficiency.
03.4

Setting up year two for lift-off

With Glouup proven across traffic sources, offer structures, and fulfilment, the focus moves to lifetime value, retention and community. Year two operates from a far stronger baseline.

Year one, done right.

+2,156%

NEW-CUSTOMER ORDERS · FIRST 12 MONTHS · ON RECORD
Uplift across every key growth metric: volume, efficiency and conversion.
High-volume scale without sacrificing NCPA discipline.
Winning creative that carried the brand through the year.
A conversion-focused site that made every click count.
Retention plays and new launches set up for a breakout year two.
FIVE RESULTS. ZERO ADJECTIVES. END OF EXHIBIT.

Thirty days in, the account was transformed.

+42.58% total sales
+65.09% total orders
+36% conversion rate

Sales up, orders up by nearly two thirds, and a conversion rate climbing fast, all inside the first month. This is the kind of growth an ecommerce brand owner dreams of, and we delivered it before most agencies would have finished onboarding.

The best part? We're only getting started.

Four levers. Run in order.

Thirty days in, the account was transformed.

+42.58% total sales
+65.09% total orders
+36% conversion rate

Sales up, orders up by nearly two thirds, and a conversion rate climbing fast, all inside the first month. This is the kind of growth an ecommerce brand owner dreams of, and we delivered it before most agencies would have finished onboarding.

The best part? We're only getting started.

Ruby | Putty Pals
RUBY | PUTTY PALS
Chiara & Joanna | Glouup
CHIARA & JOANNA | GLOUUP
RUBY | PUTTY PALS
CHIARA & JOANNA | GLOUUP

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SLOT 15: OPEN

Your account. Same audit.

£5M+ AD SPEND MANAGED · BEST 12-MO RESULT +10,207% · SIX OPERATORS, NO JUNIORS

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